Proven Storage Revenue Growth? That's Us.
We partner with Top 500 self-storage operators to unlock revenue potential through data analytics and systematic process—the same discipline that drives REIT performance.
Meet the team behind $50M+ in asset value growth
Portfolio Performance
Why REITs Win: It's Not What You Think
Most operators believe Public Storage and Extra Space dominate because they outspend competitors on marketing and customer acquisition.
The reality is different.
Top REITs like Extra Space and Public Storage pay under $50 per move-in while typical operators pay $450+. Their advantage isn't deeper pockets—it's superior data analytics and processes.
The REIT advantage: Systematic, data-driven execution at scale
They know which marketing channels drive profitable move-ins, which unit types to promote at each facility, when to adjust pricing before occupancy slips, and where to reallocate budget for maximum ROI.
This isn't luck. It's systematic, data-driven execution.
Storage Peak brings that same discipline to independent operators managing 20 to 500+ facilities.
Your Partners in Growth
Storage Peak is led by operators and analysts with decades of combined experience in self-storage, data analytics, and revenue optimization.
Marcus Whelan
Co-Founder
Self-storage marketing and data analytics expert with 60,000+ facilities analyzed. Specializes in competitive intelligence, market demographics, and facility performance benchmarking. Provides strategic insights on saturation analysis and market positioning for portfolio optimization.
Connect on LinkedInAntoni Watts
Co-Founder
Self-storage marketing expert who scaled operations for 42,000+ storage units. Reduced average move-in cost from $500+ to under $150 while delivering 18x ROI on marketing budgets. Generated $20M+ in asset value through data-driven growth strategies.
Connect on LinkedInMatthew Watts
Chief Technology Officer
Technology leader with extensive experience in cost analytics, marketing automation, and fintech systems for commercial real estate. Architected analytics platforms and marketing technology solutions for self-storage operators. Specializes in building scalable data infrastructure and performance measurement systems.
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Matthew Wall
Program Manager
Program management expert driving cross-functional initiatives and operational excellence. Specializes in coordinating complex analytics implementations and client onboarding processes. Ensures seamless execution of data integration projects and stakeholder alignment across self-storage portfolios.
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Lachlan Mellings
Transformation Director
Change management specialist focused on driving digital transformation in commercial real estate. Leads strategic initiatives to modernize operations and implement data-driven decision frameworks. Expertise in organizational change, process optimization, and technology adoption for storage operators.
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Hiromi Kajita
Digital Marketing Specialist
Digital marketing professional with expertise in performance marketing and campaign optimization for storage facilities. Specializes in multi-channel strategy, conversion rate optimization, and marketing analytics. Drives customer acquisition and retention through data-informed marketing initiatives.
Tam Buchan
Director of Local Search & Geo-Rank Optimization
Local SEO strategist specializing in Google Business Profile optimization and Map Pack dominance for self-storage facilities. Drives hyper-local visibility within 1-mile radius targeting, geo-grid rank tracking across 100+ cities, and review generation systems. Ensures every facility ranks for "storage near me" searches, winning the customer closest to the door through integrated PPC, SEO, and local booking strategies.
Hannah Maynard
Brand Visual Experience Producer
Visual storytelling specialist transforming storage facilities into compelling brand experiences through professional photography and visual media. Creates high-impact facility imaging that drives online engagement and conversion rates. Expertise in visual intelligence, brand presence optimization, and crafting photography strategies that showcase facility quality and cleanliness to prospective renters.
Michael Webb
Creative Director
Creative leadership professional directing brand identity and visual communications for self-storage marketing campaigns. Oversees creative strategy, design systems, and multi-channel content production that resonates with facility operators and renters. Translates complex data insights into compelling visual narratives that drive engagement and support revenue growth objectives.
Helen Arangorin
Marketing Assistant
Marketing operations specialist supporting campaign execution and performance tracking for self-storage portfolios. Coordinates marketing initiatives, manages content workflows, and assists with campaign optimization efforts. Provides essential operational support ensuring timely delivery of marketing materials and accurate reporting across multi-facility marketing programs.
Tessie Brereton
Executive Secretary
Executive operations professional managing administrative coordination and organizational efficiency. Supports leadership team with scheduling, communications, and project coordination across self-storage portfolio initiatives. Ensures seamless internal operations and stakeholder communications, maintaining operational excellence that enables the team to focus on driving client success.
Megumi Soga
Legal Counsel
Corporate attorney specializing in technology transactions, data privacy, and commercial real estate law. Provides strategic legal guidance for SaaS platforms and analytics companies. Experienced in structuring service agreements, ensuring regulatory compliance, and protecting intellectual property in the proptech sector.
Connect on LinkedInWe're not a faceless software company. We're your strategic partners, committed to your portfolio's success.
Our Values
Built on trust, driven by results, committed to your success.
Integrity
We operate with complete transparency. Your data, your decisions, your success.
Reliability
Month-to-month partnership. We earn your business through consistent results.
Partnership
We succeed when you succeed. Our incentives are aligned with your growth.
Excellence
We bring institutional-grade analytics to independent operators. No compromises.
Data-Driven Growth Process
We analyze 300+ metrics across your portfolio, select from our top 30 proven strategies, and create a tailored action plan to drive occupancy growth—facility by facility.
How We Drive Results: The Numbers
A typical 50-facility portfolio example
Your 12-Month Roadmap
Deep Analysis
- NDA & secure data access
- Sync operations & marketing data
- Analyze 300+ metrics
- Identify revenue gaps & opportunities
Strategy & Launch
- Select highest impact strategies
- Create per-facility action plans
- Execute Q1 priorities
- Measure early results
Optimize & Scale
- Monthly performance reviews
- Real-time adjustments
- Quarterly deep dives
- Double down on winners, cut losers
Target Achieved
- Hit occupancy growth goal
- Comprehensive year-end review
- Document proven strategies
- Plan Year 2 growth
The Data Most Operators Don't Have
We connect operations data with marketing data to give you complete visibility for the first time.
Results from the Top 50
Real operators. Real portfolios. Real results.
Top 50 Operator
73 Facilities • 28,000 Storage Units
The Challenge
The Results
Storage Peak didn't just give us reports—they showed us exactly where we were leaving money on the table and guided us through the fixes.
Top 100 Operator
62 Facilities • 22,000 Storage Units
The Challenge
The Results
We turned around a portfolio that was bleeding units. The ROI was undeniable within 90 days.
Typical Results
What our clients typically see across their portfolios
Results vary by portfolio size, market conditions, and starting performance. These figures represent typical outcomes across our client base.
Ready to Unlock Your Portfolio's Potential?
See our live analytics platform in action with real portfolio data and insights.